Seven Marketing tasks you can do in an hour or less

pexels-photo-260637It's Friday afternoon- you've got one hour with nothing scheduled. You can…

  • Take another round trip to the coffee machine, bathroom, conference room and a quick lap around the parking lot
  • Grab a short nap
  • Call your mother and catch up on all the hometown gossip
  • Decorate your office for the next holiday

Or you can invest that valuable 60 minutes in growing your business by taking on a quick marketing task! Of course, we always recommend a fully orchestrated, fine tuned and goal driven marketing plan, but something small is always better than nothing!

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Topics: Internet Marketing, Marketing


Cornerstone Content: Part of a Healthy Content Marketing Strategy

Cornerstone Content: Part of a Healthy Content Marketing Strategy

It's always something new. Google is constantly updating their algorithm which can sometimes leave your company website out in the cold. One day your site is the bee's knees and the next you're barely holding at the #10 spot on the search returns page. Those Google bots can be such know-it-alls!

Have no fear... we’re on top of cornerstone content.  Implementing these bad boys into your website will put you back into competition for the #1 spot. 

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Topics: Content Marketing, lead generation, Marketing


People are deleting Facebook at an alarming rate. Here’s why we’re not panicking.

delete_facebook

What would we do without Facebook in our lives?

It’s really hard to imagine — even though the social media giant hasn’t been “a thing” for all that long.

Since becoming available to the general public just 12 years ago, Facebook not only changed the way we stay in touch with our friends and families and consume news, it has created a whole new avenue for businesses to reach customers, expand their brands and grow their bottom line.

All successful digital marketing strategies include Facebook, which is why it’s important to take note of a recent survey by the Pew Research Center.

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Topics: Social Media Marketing, Marketing


What can you do with your marketing in one hour?

Sixty minutes could be all it takes to dramatically
change how you see your business

coffee alarm

Does this sound familiar?

You’ve cut budgets making marketing more of a side project that an actionable item on your never-ending to-do list. Or perhaps you let marketing sit on the back burner for a few too many days … months … oops!  Suddenly, there’s a problem: marketing is far behind or faded into non-existence. Unfortunately, you’re so busy running your business, you have don’t have time to fix it.

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Topics: Marketing


If you aren't doing this with your Public Relations, don't bother

Public Relations is often confused in the murky waters surrounding an all-in-one service.  Is it a press release? Social Media? Networking? Sponsoring charity events? Employee bios?  

publicrelationsuww

Well, yes.  It’s all those things and more.  

The question all of us at United WebWorks like to ask is “What do those services get you?”

A flashy billboard or a catchy jingle you can’t get out of your head are great for brand awareness. But public relations should also inspire people to trust your brand, to seek it out and to ask the questions that turn handshakes into contracts.

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Topics: Inbound Marketing, Marketing, Public Relations


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