Get Your Business Found in Google, ChatGPT & AI Search
AI Is Changing How Customers Find Businesses.
Traditional SEO is no longer enough.
AI Search Optimization (GEO) Services
AI Is Changing How Customers Find Businesses.
Today’s customers aren’t just typing keywords into Google—they’re asking AI assistants like ChatGPT, Google AI Overviews, Gemini, Claude, and Perplexity for recommendations.
At United WebWorks, we help businesses optimize their websites for both traditional search engines and emerging AI-powered search experiences through Generative Engine Optimization (GEO).
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What Is Generative Engine Optimization (GEO)?
Generative Engine Optimization (GEO) is the process of optimizing your website so AI platforms can better understand, trust, and recommend your business.
Unlike traditional SEO, which focuses on improving rankings in search engine results, GEO focuses on helping artificial intelligence systems identify your expertise and include your business in AI-generated answers.
As AI becomes the first place many consumers go for information, businesses need websites that are structured for both search engines and AI.
GEO vs SEO
Traditional SEO
- Improve Google Rankings
- Optimize Keywords
- Build Backlinks
- Rank Pages
- Search results
GEO
- Improve AI Rankings
- Optimize Topics & Entities
- Build Authority & Trust
- Become a Trusted Source
- AI-Generated Answers
Why Does GEO Matter?
Why Businesses Need AI Optimization
Millions of people now ask AI questions like:
Who is the best web design company near me?
What marketing company should I hire?
Who builds websites for contractors?
What is the best local SEO company?
…it probably won’t recommend your business.
Years in Business
What We Optimize for GEO
Here are our recommended strategies that work:
- Content Strategy - We create helpful, authoritative content that answers the questions your customers are already asking AI.
- Structured Content - We organize your website with clear headings, semantic structure, internal linking, and logical content hierarchy so AI can easily understand your expertise.
- Schema Markup - Structured data helps search engines and AI better interpret your website's content, services, locations, FAQs, reviews, and business information.
- Entity Optimization - AI understands businesses through entities—not just keywords.
What Our Clients Have To Say
"The United WebWorks team sat with us and took the time to listen to what we were looking for and helped us to separate popular fads from must haves to create an effective, attractive website. If you are looking for a group of professionals who are willing to work hard to design a website to fit your needs, while keeping you in the loop every step of the way, then call United WebWorks."
Finance Director
Social Media Marketing FAQ’s
What is Generative Engine Optimization?
Generative Engine Optimization (GEO) helps improve how AI platforms like ChatGPT, Gemini, Claude, and Perplexity understand and recommend your business.
Is GEO replacing SEO?
No. GEO complements SEO. Traditional search engines remain incredibly important, while AI search is becoming an additional way customers discover businesses.
Does ChatGPT read websites?
AI systems use a variety of publicly available sources, including websites, business listings, structured data, authoritative content, and other trusted information to generate responses. Having a well-structured, informative website increases the likelihood that your business will be accurately represented.
Can you optimize my existing website?
Yes. In many cases, we can improve an existing website through content updates, technical enhancements, schema markup, and improved information architecture without requiring a complete redesign.
How long does AI optimization take?
Like traditional SEO, GEO is an ongoing process. As AI platforms continue to evolve, websites should be regularly updated to maintain relevance, authority, and visibility.