Show potential customers your expertise with our
United WebWorks is here to help you establish your expertise in the eyes of Google. This brings credibility, traffic, and potential customers to your website. Blogging gives your company the opportunity to show your knowledge, specific skills, and personality.
Blogs and Search Engines
It’s great to start with a killer robust website that markets your company to a tee, but if no one sees it, you’ve just wasted a pile of money and time.
How do eyeballs find their way to your site?
Search engines. That’s why it’s important to make them happy. Figure out what search engines want and you’ll have access to the most potential customers searching for your type of business.
Consider this data:
- =B2B companies that utilize blogging services acquire almost 70% more leads than companies that don't.
- =More than 80% of consumers in the US trust the information and suggestions they get from blogs.
- =Links to your website from other sites are vital for your website's SEO, and businesses that blog get 97% more inbound links.
- =B2C businesses can expect almost 90% more leads per month if you actively.
Google and other search engines have other strong opinions about who tops their results. The rich, good-looking sites with fine pedigrees and large blog collections are a dime a dozen. Be special! Simply having hundreds of blog articles associated with your website is good, but you can’t substitute quantity for quality.
Blogs and your website must have integrity
It’s always a good idea to keep your blog library in your company’s web domain. Make it clear to visitors that these are YOUR articles! It also keeps things graphically consistent and favorable to search engine optimization.
Communicate at least once a week
Don’t leave them waiting by the phone – call! A new entry once a week is fine, just make sure there’s some original conversation in the blog even if you are simply linking to another article or sharing a quick piece of news. Make it snappy and worth reading.
Says all the right things
Optimizing your content for keywords and ranking is vital. If you don’t purposefully include the right phrases in appropriate ways, you’ll receive a cold shoulder from search engines or end up in search results that don’t quite fit.
(This is where our blogging services in Savannah can be a huge asset!)
This is not the time to be isolationist. Connecting your blog entries into Social Media like Twitter, Facebook and Pinterest can make a big difference in the traffic to your domain. And it’s nice to see your content garnering attention online without regard to business hours. It’s the internet’s version of word-of-mouth advertising, which beats most other varieties of marketing almost every time.
Kind and generous
Give and you shall receive. It all comes down to the offer or call to action in your content. The best blogs keep the conversation going by giving the visitor a souvenir of some kind. Blogs are uniquely positioned to make a call to action, or offer, feel perfectly reasonable and welcomed. After all, they came to you for help! Make sure they leave with the information they wanted, and a clear next step.
Self-aware and willing to change
Analyze your blog’s performance through a wide range of metrics. This will help you discover the number and types of visitors you’re getting, keyword effectiveness, subscribers, comments, conversion rates, and more. This is how you identify future improvements and better focus on what works.
United WebWorks in Savannah can meet all your needs for blogging services! From setting up a blog area in your domain, to providing original blog content to implementing changes based on analytics…and much more.
United WebWorks can meet all your needs for online marketing! From setting up a blog area in your domain, to providing original blog content to implementing changes based on analytics…and much more.
What Our Clients Have To Say
"The United WebWorks team sat with us and took the time to listen to what we were looking for and helped us to separate popular fads from must haves to create an effective, attractive website. If you are looking for a group of professionals who are willing to work hard to design a website to fit your needs, while keeping you in the loop every step of the way, then call United WebWorks."
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Through a combination of SM monitoring and interaction and more, you can effectively engage your target base on their own turf.
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