Digital Marketing Atlanta.
The age-old principle of marketing definitely holds true for digital marketing companies: Start with a laser-like focus on your ideal customers. We’ve all seen the disasters that can happen when decision-makers forget this! We promise to help you keep your online presence aligned with the audience that you need to reach with your relevant, attractive message.
Whatever the tool or technology, we know that what you really want is more leads, more customers, more business! With online commerce reaching maturity as a marketing force, we’re ready to help you harness its power to grow your business. Are you ready?
So just what is Digital Marketing?
Here’s what it’s not:
Interruptive: That means selling by grabbing peoples’ attention when they are actually engaged in something else. Alfred Hitchcock was notorious for objecting to his sponsors’ commercial messages during his TV show and always introduced them as annoying but necessary distractions.
Static: When the scope and scale of your marketing efforts are determined mostly by budget and do not factor in the flexibility to change things on the fly – a one-size-fits-all approach.
Costly: Low response rate requires ever larger and more expensive traditional marketing campaigns. Direct mail is a perfect example. Although the response rate is higher than email, the ROI falls short. A 2014 report from the Direct Marketing Association found that email far surpasses direct mail in terms of ROI. Traditional marketing is high in average cost per new customer, whereas digital marketing performs better and costs less.
What Digital Marketing is:
Digital Marketing earns your audience’s attention as an organic part of what they are already seeing, doing, and thinking. It is responsive and scalable, meeting the requirements of any kind of media or device. There’s an overall lower cost per new customer because there’s a lot less time and money wasted on the uninterested. Instead of buying print ads, sending mass emails, using direct mail, TV or radio, Inbound Marketing is focused on creating quality content that feels more like an invitation than a demand. By knowing our potential customers better than ever, we are now able to align with their interests, their actual questions, their likes and dislikes, education level, and much more!
Benefits of Working with Digital Marketing Companies
Your Brand Tells a Story
It’s probably the hardest-working aspect of your business. Your reputation is tied to it. It’s part of your customers’ first impression of you. It evokes both a rational and emotional response in people who see it. United WebWorks can give your brand the wings it deserves with a comprehensive approach to all aspects of state-of-the-art internet exposure.
Heavy Traffic is Good!
There are many ways to attract traffic to your business, and you’ve tried several of them. How about the flow of visits to your website? United WebWorks can give you the precision tools you need to analyze and capitalize on every click. We can also help you build the infrastructure that makes your company attractive and easy to find. Our experienced digital marketing Atlanta team can bring new visitors to your website – if you’re ready.
Attracting traffic is a great start, but the real fun is what happens when they arrive at your blog, storefront, online catalog, or home page. Without a clear and integrated strategy for converting first time visitors into buyers and first time buyers into repeat customers, you might as well put up a sign directing visitors to your competition.
We all know how Google rose to dominance – by providing the best, fastest results for internet searches. Now that search engines are the power brokers of the entire internet, every business would do well to find out what makes them tick. Google and their competitors are continually adjusting their criteria for what makes a particular result worthy of the first page list, and while they aren’t telling all the details, it’s possible to work your way up to page one, result one. Our digital marketing Atlanta team stays up to date on the most current algorithms to keep our clients at the top.
It can be a bit temperamental but it’s oh-so-effective. Posting on Twitter or Facebook feeds can do wonders to support your brand and web traffic, but it’s not for amateurs. Perhaps you seen the goofs by well-meaning businesses who don’t quite “get” the Social Media space. Once you master the nuances of Social Media conversation, you’ll be amazed at the results!
Mobilegeddon has occurred
If your main website is not responsive to all the different devices that access it, your search result ranking could be negatively affected. In other words, if people can’t pull up a smartphone-optimized version of your main website, Google doesn’t like it. Don’t lose customers or revenue because your online presence is one-dimensional! We can make your brand mobile-ready and responsive to any device that looks for you.
Based in Savannah, United WebWorks is one of the top web design and digital marketing Atlanta companies. We have happy clients across the United States, from Georgia to New York to Southern California. Contact us today to find out how we can help your business.
Marketing Can Be Overwhelming
Let Us Help
With United WebWorks, you have your very own digital marketing department with certified experts in each of the skills listed below:
We work to develop custom online campaigns that will maximize exposure and reach and drive new prospects towards the desired action.
Data in itself is useless without analysis. Analytics provide insights and recommendations to monitor and leverage your analytics data.
Elevate your brand through paid search, and social campaigns, conversion rate optimization strategies, SEO and content marketing.
Through a combination of SM monitoring and interaction and more, you can effectively engage your target base on their own turf.
UWW provides proven (SEO) strategies and tactics to help improve ranking, sales & actions gained from organic search engine traffic.
We create tailored marketing campaigns for each segment of your audience t in efforts to efficiently and effectively engage new customers.